SE8 EP13: How to Build a Financially-Sound eCommerce Business w/ Wayne Richard

On today’s episode, Kunle is joined by Wayne Richard, Partner, and Managing Director in the USA of Bean Ninjas, an accounting firm helping eCommerce scale. “It was about building relationships.” Wayne’s success in life comes down to his roots. When faced with an option between relocating with his family or severance pay, he took the severance pay and decided to build his own accounting firm but when it was picking up, it took his time from his family which led him to seek out accounting spaces with a business lifestyle that is family-centered. Bean Ninja, an accounting firm where Wayne found the work lifestyle he was looking for as well as seeing an opportunity to share his strengths for the company. Wayne shares some of the company’s best practices in helping eCommerce companies scale efficiently. It’s an insightful episode as you’d hear Kunle and Wayne talk more about profitability, growth, and efficiency, the best practices and common mistakes in scaling, unit economics, and choosing the right fintech product for your company. ----------- SPONSORS: This episode is brought to you by:  Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. Tidio This episode is sponsored by Tidio, the highest-rated live chat app on Shopify. Tidio is a versatile platform that offers personalized shopping experiences, boosts customer satisfaction, and manages all communication channels on one dashboard. It can automate up to 47% of recurring questions with its deep Shopify integration. With the budget-friendly Tidio Plus Plan, you get a dedicated customer success manager, personalized training sessions, and more. Tidio powers over 300,000 brand websites, including Shell, Wellbots, and Valyou Furniture. Head to Tidio.com/2X to take control of your customer relationships and supercharge your growth.