Building a Revenue Attribution Platform

Lars Grønnegaard was a guest on the Tekpon SaaS Podcast hosted by Cristian Dina. In this episode, you will discover the story of Dreamdata - how do you build A Revenue Attribution Platform? The idea of Dreamdata was born out of the founder's experience of trying to understand which impact each team in the organization had on Revenue. In B2B - customer journeys are long, Many team members and stakeholders are involved in the process and the tools available at the time were siloed and offered little insight. They needed a solution specially built for B2B that could connect the data across all ecosystems and tools to be able to understand the full value of each touchpoint in the Customer Journey. Tune in and learn how Dreamdata solves Attribution for B2B Marketers. For more episodes go to Tekpon SaaS Podcast: https://tekpon.com/insights/building-a-b2b-revenue-attribution-platform-lars-gronnegaard-dreamdata/Visit Tekpon website: https://tekpon.com/Connect with Cristian Dina: https://www.linkedin.com/in/cristiandinaa/Connect with Lars Grønnegaards: https://www.linkedin.com/in/larsgroennegaard/Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.To stay updated on all things Dreamdata and B2B go-to-market:👥 Follow us on LinkedIn: Dreamdata 💬 Join Our Community on Slack: Dreamdata Community 🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. 🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io