How to Attribute B2B Marketing Activities to Revenue
Attributed - A podcast by Dreamdata - Un pódcast de Dreamdata - Lunes
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On this episode of Attributed Steffen Hedebrandt is a guest on SaaS Marketing Superstars hosted by Aaron Zakowski. Steffen is sharing his experience of working with various B2B companies. He will go through topics like:How to properly evaluate B2B attribution insightsMetrics and touchpoints that can be used to determine meaningful customer engagementWhat are the biggest problems B2B companies are facing with attribution and how to solve them? How to use LinkedIn and Podcast to grow your audience. Using Linkedin to run account-based and role-based retargeting ads For more episodes got to the SaaS Marketing Superstars Podcast: https://aaronzakowski.com/podcast/Follow Aaron Zakowski on LinkedIn: https://www.linkedin.com/in/aaronzakowski/Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.To stay updated on all things Dreamdata and B2B go-to-market:👥 Follow us on LinkedIn: Dreamdata 💬 Join Our Community on Slack: Dreamdata Community 🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review. 🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io
