50. The Art of Branding: Lessons for Photographers on Personal Brand, Social Media, Sponsorships, and Marketing with Lexar's Joey Lopez

In this episode, we talk branding, influencers, gaining and working with corporate sponsors, marketing, and social media for photographers and artists. What is branding and what isn't? How important is consistency and authenticity? What should photographers do and not do on social media? How to market yourself. Plus a lot more.Joey Lopez is the Director of Brand Marketing at Lexar. He launched the Lexar Influencer Program, working with renowned photographers and videographers to i...