How Etsy Found Its Purpose and Crafted a Turnaround
Cold Call - Un pódcast de HBR Presents / Brian Kenny - Martes
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Etsy, the online seller of handmade goods, grew substantially but remained unprofitable in its first decade. But after it was almost bought out by private equity firms, a new CEO arrived with a mission to save the company financially and, in the process, save its soul. Harvard Business School professor Ranjay Gulati discusses CEO Josh Silverman’s purpose-driven turnaround at Etsy.
