Create SMART Goals for Your Video Strategy

A video strategy - whether you're just getting started with video or want to take your videos to the next level - requires planning. "If you find yourself reacting, you haven't invested enough time in planning." Planning starts with creating goals - SMART Goals. Smart goals are: specific, measurable, achievable, relevant and time-bound.  In this episode of Connect the Dots, I walk through an example of a generic video goal vs. a specific video goal.  If you want to create videos with a purpose, listen to this episode.  Schedule your 90-Minute Video Strategy session with Vicki O'Neill here: https://www.vickioneill.com/strategy