AI Marketing Podcast Weekly Roundup May 29 2025

Episode Date: May 7, 2025 Host: Mark Fidelman Length: ~10 minutes 🔥 Episode Summary: This week, Mark dives into the biggest and boldest updates in AI marketing – from OpenAI’s attempt to unseat Google Shopping, to a hilarious campaign where real grandmas outshine machine learning. Tune in to hear how: ChatGPT just became your personal shopping assistant (and possibly Google’s worst nightmare) Meltwater’s new AI teammate Mira is changing how marketers do their jobs Google’s AI answers are stealing your SEO clicks A Mexican food brand launched “Abuela Intelligence” to roast AI hype with old-school wisdom Buckle up – this is AI news with a sharp edge, told in classic Mark Fidelman style: funny, fast, and fearlessly bold. 🧠 Key Topics Covered: 🛍️ ChatGPT Goes Shopping OpenAI rolls out product search + recommendations No ads, no affiliate links — just pure AI shopping curation What this means for brand marketers and SEO “It’s SEO meets QVC, but with AI running the show.” 🤖 Meet Mira: Your AI Marketing Sidekick Meltwater’s AI-powered agent now automates research, monitoring, and analysis Turns billions of data points into real-time brand intelligence “Think of Mira as Jarvis, but for CMOs.” 📉 Google’s AI Kills the Click New data shows AI snippets reduce clicks to top results by 34.5% Pichai says it boosts engagement — but the numbers say otherwise Marketers need new ways to win in a zero-click world 😂 Abuela Intelligence Outsmarts AI Del Real Foods launches “Abuela Intelligence” instead of artificial intelligence Grandma-powered advice centers, sassy campaigns, and cultural genius “Hasta la vista, Chatbot — Grandma’s got this.” 🔗 Mentions & Resources: OpenAI’s Shopping Features: TechCrunch Meltwater’s Mira Launch: Adweek Ahrefs SEO Study: Search Engine Journal Del Real’s Abuela Intelligence Campaign: Marketing Brew 🔁 Episode CTA: Liked this episode? Smash that subscribe button Share it with a fellow marketer who needs some AI swagger And remember — you don’t need a supercomputer to be brilliant, sometimes a grandma’s advice will do just fine 😉