Coffee Talk: Starbucks CEO turnover and Luckin's expansion

The coffee industry is brewing big changes as Starbucks navigates high CEO turnover and faces a new challenge from Luckin Coffee, China’s largest coffee chain. These developments signal a potential shake-up in the competitive landscape of the global coffee market. Skip Montreux and Dez Morgan report on two major developments in the coffee world. First, Skip examines Starbucks’ history of leadership changes, highlighting its recent struggles with CEO turnover and the challenges of balancing innovation with operational efficiency. Dez then explores Luckin Coffee’s rise to dominance in China and its ambitious plans for international expansion, including breaking into the US market in 2025. D2B 348 explores the evolving dynamics in the global coffee market, from Starbucks’ internal struggles to Luckin Coffee’s ambitious international strategy. Skip and Dez discuss how leadership changes, business models, and pricing strategies are shaping the future of coffee consumption. This episode offers valuable insights into how established brands like Starbucks are navigating competition from innovative newcomers like Luckin Coffee. Do you like what you hear? Become a D2B Member today for to access to member-only episodes, our --NEW!!! -- INTERACTIVE AUDIO SCRIPTS, PDF Audio Script Library, Bonus Vocabulary episodes, and D2B Member-only episodes. Visit d2benglish.com/membership for more information.