DP 039: Prioritizing your Audience in Web Design

Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations - Un pódcast de Beth Brodovsky

What is the true purpose of your site? Is it to inform? To enroll volunteers? Inspire donations? Advocate? Web Developer Julie Friedman Bacchini from Neptune Moon joins Beth today to talk about the different goals of a website and how to focus the action you want people to take. Julie shares ideas for getting people to recognize themselves and know what to do when they get to your site.

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