How to create a company culture that puts you ahead of the pack, with Adam Harris

How do you manage a large remote team while motivating your employees to take great care of your customers? By treating them as you’d like them to treat your customers, of course.  In this week’s episode of the Flying Cat Marketing podcast series, we catch up with Adam Harris. He’s the CEO of property management software company Cloudbeds and tells us all about his experience virtualizing human connection while managing a remote team.Adam walks us through the challenges of managing and scaling an entirely remote global team of 600+ people. He also lets us in on how to build an award-winning company culture that’ll set you apart in a crowded marketplace.According to Adam, it all comes down to creating a community where people feel valued, celebrated, and supported. This results in fired-up employees who are not only aligned with the company mission and inspired to support each other, but also motivated to take excellent care of their customers. “Your number one asset is your people,” Adam says, “so you better take care of that greatest asset, develop it, give it things that lead to additional incentive.”Adam goes on to explain how he gets people to “bleed blue” right from their very first interview, and shares his tips for hiring smart, motivated, and humble people for the Cloudbeds team.To wind things up, he walks us through how he handles the challenges of juggling multiple tools and communications channels, and why prioritizing open, two-way communication ensures company values are transmitted directly to employees.In this episode:How Cloudbeds went from a team of 3 to 600+ in 10 yearsHow their processes and communication strategies have evolved along the wayHow to build a company culture that gets people fired up and aligned with your mission while setting you apart from competitorsHow to match people with environments that will make them thriveHow to hire for the qualities you want in your teamWhy the C-suite has to be on board with your company cultureHow Cloudbeds handles the challenges of managing and communicating with an entirely remote teamAbout the guest:Adam is the CEO and Co-fouder of Cloudbeds. He has a diversified finance, transmedia marketing, and web technologies background ranging from being a technology investment banker, a technology consultant to emerging business, and the founder of numerous technology startups. Timestamps: 00:52: How Cloudbeds got started 01:51: How their processes and communication strategies have evolved along the way 03:47: How Adam defines the Cloudbeds culture05:14: How and why the Cloudbeds team has grown over the years 05:48: How to build a company culture that gets people fired up and aligned with your mission 08:32: How to match people with environments that will make them thrive10:26: What self-care resources Cloudbeds makes available to their employees 11:39: How to hire for the qualities you want in your team and transmit your values in the interview process 12:26: Why the C-suite has to be on board with your company culture 15:25: How Cloudbeds’ company culture sets it apart from competitors 17:58: How Cloudbeds handles the logistics of managing and communicating with an entirely remote team 21:35: Cloudbeds’ approach to building their tech stack and collaborating internally 22:23: What’s next for Cloudbeds Connect with Adam Harris on LinkedInFollow Flying Cat Marketing on the following channels to get more tips, tactics, & knowledge on content marketingInstagramFacebookLinkedin