Measuring Success at Mayo Clinic: Quantifying Value for Patient and Organization

Kylie Ladd interviews Erin Cole & Katheryn Hawkins, Business Development Manager & Operations Manager, Mayo Clinic. The classic question in healthcare marketing is how to measure success. The further challenge for the 150-year-old Mayo Clinic--with dozens of locations in several states--is to identify the right model of organizational relationships and to monitor performance. Read our blog on this podcast here: http://www.healthcaresuccess.com/blog/podcast-interview/measuring-success-mayo-clinic-quantifying-value-patient-organization.html