Cody Landefeld & Mode Effect

Cody Landefeld is the co-founder and director of Mode Effect, a company that specializes in WooCommerce. In this episode we talk about how he and his company built those Disney quizzes that are so addicting. On top of that, we discuss working with Enterprise level clients like Disney and of course, e-commerce. This episode kicks off a 5 episode set of e-commerce-based episodes!
Show Notes

* Cody on Twitter
* Mode Effect
* Disney Quizzes on Oh My Disney!
* WPwatercooler

This is Episode # 64, the first episode of Season 4.
Sponsored by:

Event Espresso: An Event Management System for WordPress that powers over 40,000 event websites.
Jilt: The easiest way to recover abandoned shopping carts on WooCommerce, easy digital downloads, and Shopify.
Liquid Web: Fast, Managed WordPress hosting whether your users are logged in or logged out. Get 50% off the first 2 months.


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Transcript



Joe:
Hey everybody and welcome to Season Four of How I Built It. I’m so excited to get this season underway after taking a few weeks off. We have some amazing guests queued up for this season. We talk about some really cool topics. Our sponsors are amazing. It’s just going to be a great season. It’s also broken up a little bit differently, where we talk for part of the season about the developer stuff that we usually talk about and then there’s also going to be a part of the season where we talk about building your business and different aspects of that. I have some really great guests for that. I’m really excited to roll that out. But today, my guest is Cody Landefeld of Mode Effect. We’re going to talk about how he and his company built those Disney quizzes that are oh so addicting. Saw him tweeting about them and I thought, well I need to talk to him about that. So we talk about that and working with Enterprise level clients like Disney and of course e-commerce because e-commerce is really their wheelhouse over there at Mode Effect.
 



So before we get into the interview, I want to tell you about our amazing season long sponsors and then we’ll jump right into it.
Sponsors: This season of How I Built It is brought to you by two fantastic sponsors. The first is Liquid Web. If you’re running a membership site, an online course, or even a real estate site on WordPress, you’ve likely already discovered many hosts that have optimized their platforms for a logged-out experience, where they cache everything. Sites on their hardware are great for your sales and landing pages, but struggle when your users start logging in. At that point, your site is as slow as if you were $3 hosting. Liquid Web built their managed WordPress platform optimized for sites that want speed and performance, regardless of whether a customer is logged in or logged out. Trust me on this, I’ve tried it out and it’s fast; seriously fast.



Now, with their single site plan, Liquid Web is a no-brainer for anyone whose site is actually part of their business, and not just a site promoting their business. Check out the rest of the features on their platform by visiting them at buildpodcast.net/liquid web. That’s buildpodcast.net/liquid.