Mihran Papazian & Brushette

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Mihran Papazian is the CEO of Brushette, a company that plans to revolutionize…toothbrushes! In a rare episode, we cover what it’s like creating a physical product, from the deep research they did, to visiting over 1,000 factories in China to find the right manufacturing partner. Mihran’s experience and deep knowledge means there’s lots of great takeaways here – no matter what you plan to make.


* Mihran Papazian
* Brushette
* Prodental
* Brad Dowdy and Nock Co.

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Transcript
Intro: Hey, everybody. Welcome to episode 121 of How I Built It. Today my guest is Mihran Papazian. He is the CEO of Brushette. Brushette is a little bit different from the normal things that we talk about here on How I Built It, in that it is a physical product, and it’s a physical product in the health space. I was excited to talk to Mihran today because it is a whole other industry, and generally I get very excited about talking about whole other industries. Mihran did not disappoint. He talks about doing things like reading the content on a bunch of American Dental Association websites, and he talks about manufacturing and how he visited over a thousand factories in China to find the right connections and the right people he needs to work with. It’s an incredibly interesting conversation, so I don’t want to spoil too much of it. Mihran has lots of fantastic advice for us, and his story is incredibly interesting. I get to ask him a question that I normally don’t get to ask people because they are usually already web developers, specifically WordPress developers, so I get to ask him specifically about how he built his website and some of the troubles there. Let’s get to the show, but not before a word from our sponsors.
Break: This episode is brought to you by Plesk. Do you spend too much time doing server admin work, and not enough time building websites? Plesk helps you manage servers, websites, and customers in one dashboard. Helping you do those tasks up to 10 times faster than manually coding everything. Let me tell you, I recently checked out their new and improved WordPress toolkit, and I was super impressed by how easy it was to spin up new WordPress sites, clone sites, and even manage multiple updates to themes and plugins. With the click of one button, I was able to update all of my WordPress sites. I was incredibly impressed by how great their WordPress toolkit is. You can learn more and try Plesk for Freemius today at Plesk.com/build.
Joe Casabona: Hey, everybody. Welcome to another episode of How I Built It, the podcast that asks, “How did you build that?” Today my guest is Mihran Papazian, the CEO of Brushette. Mihran, how are you today?
Mihran Papazian: Hi, Joe. Thank you. I’m good, How are you.
Joe: I’m very good. I hope I pronounced that name correctly, for you and for everybody listening. We talked a little bit about pronunciations before we hit record here. Thanks so much for joining me. Why don’t you tell us–? First of all, somebody from your team reached out to me and asked if I would like to have you as a guest.

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