Fans, Collectors and Gamblers: The Consumer Behaviors of Pop Mart (217)

The Tech Strategy Podcast - Un pódcast de Jeffrey Towson

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This week’s podcast is about Pop Mart and its ability to tap into really interesting consumer behaviors.Fan and enthusiast behaviorCollecting behaviorGambling and rewards behaviorYou can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts.Here is the link to the TechMoat Consulting.Here is the link to our management sessions with the latest consumer-facing innovations by China’s digital leaders (here).Here is the link to the T...

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