Stan Efferding: Tools for Building The Last Diet You’ll Ever Need

Stan Efferding is an IFBB Professional bodybuilder, multiple all-time world record holding Powerlifter, founder of The Vertical Diet (co-written with Dr Damon McCune, PhD, RDN), founder of The Kooler (of Shark Tank fame: https://youtu.be/GE__MkdgZHc), and has built 5 Multi Million Dollar companies in the last 17 years, including Telecommunications, Real Estate Development, an Engineering Firm, The Kooler, and The Vertical Diet. He has a Bachelor of Science in Psychology/Exercise Science from the University of Oregon, and has Conducted over 200 seminars in 12 countries and all 50 states. Stan has been sponsored by, appeared in and written for Muscle and Fitness, Muscular development, Flex magazine and Power Magazine. His clients include a literal “who’s who” in the UFC, NFL, World’s Strongest Man, Powerlifting, Bodybuilding, and CrossFit.  Stan has been a lifelong educator who genuinely cares about the people he works with and we were honored to speak with him and learn from him about how we can use the principles of the Vertical Diet with our families.  Enjoy the conversation and thanks for listening! Follow Stan Website: https://stanefferding.com/ Instagram: https://www.instagram.com/stanefferding/ YouTube: https://www.youtube.com/c/stanefferding The Vertical Diet: https://verticaldiet.com/   If you found this podcast valuable, the best way to say “thank you” is to share it with others and leave us a 5-star review on Apple Podcasts or Spotify.   Want to be a part of the show? Leave us a message at https://www.speakpipe.com/move101 We’ll feature and answer your questions on-air in future episodes. Contact us: [email protected] Follow us on Twitter: https://twitter.com/Move101Pod Follow us on Instagram: https://www.instagram.com/move101podcast/ Listen to full episodes and clips on YouTube at Move 101 Podcast   If you are looking for high-quality 3rd party-tested supplements, we recommend TrueNutrition.com  Using our discount code “Move101” will allow you to get 5% off any order - try the Chocolate Fudge Brownie! https://truenutrition.com/p-947-rbghsoy-free-whey-protein-isolate-1lb.aspx When you buy something using our links we may earn a small commission. This is free for you and helps support the show – thank you!   Time Stamps (may vary slightly by platform) (01:38) Stan’s background and what makes the Vertical Diet unique (7:08) Psychological strategies for dieting and long-term nutrition (11:53) Starting The Vertical Diet (19:38) Recipes, tips and tricks, and fast-food menus (22:18) Kids and protein (24:13) Sleep habits (34:53) Digestion and The Vertical Diet (38:53) Nutrition for weight loss vs. lean gain (45:23) Organic vs. conventional food (49:53) Adjusting when you hit a plateau (57:48) Counting calories and macros (59:38) Blood testing (role, frequency, deficiencies) (01:04:08) Stan’s meal prep service and businesses (01:07:40) Habits Stan is teaching his kids (01:12:40) Where to follow Stan (01:13:30) Action steps   Featuring Rocky the Rooster Extreme Energy by MusicToday80: https://soundcloud.com/musictoday80/r... Attribution 3.0 Unported (CC BY 3.0) https://creativecommons.org/licenses/... Music provided by Free Vibes: https://goo.gl/NkGhTg