S1 E1: Nik Sharma and Moiz Ali: Why Native Rejected Investors / The Power of Scrappy Branding / Why Kim Kardashian is Your Ideal Buyer Persona.

From bootstrapping a startup to selling an eight-figure business. Come and join the no BS, no PR conversation. Join Nik Sharma and Moiz Ali for the first episode of their new podcast. They quickly get  into the weeds of DTC marketing. From Facebook ads, tapping into your Gen Z audience, and the big landing page wins. These DTC pros introduce their business models, how they scaled their brands, and sold one for  $10,000,000, and why Kim Kardashian is the buyer persona you need. The only DTC podcast that cuts through the OR fluff and gets straight to what’s really happening. Join Nik and Moiz every week with a brand new guest, for unfiltered conversation. This episode was brought to you by Tapcart: Mobile Apps for Shopify. If you are looking to improve your store’s mobile revenue performance, then check out Tapcart and get your first 2 months free at https://tapcart.com/limited Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ Rate our podcast here: https://ratethispodcast.com/limitedsupply Follow Nik: Twitter: twitter.com/mrsharma Follow Moiz: Twitter: twitter.com/moizali Timestamps: Timestamps: Introduction: 00:00 Horrible Customer Service: 05:27 Landing Page Inside Track: 15:27 The Birth of Sharma Brands 18:21 The Moiz Story 20:06 Creating a Safe Space for CEOs: 30:14 Pumping The Ad Dollars: 36:05 The Craziest Pitch Ever? 42:48 Classic Founder Mistake 51:50 The Common Theme Of Broken Businesses: 57:03 Nik and Moiz are Workweek friends, working together to produce amazing podcasts. Find out more, visit: www.workweek.com