The Secret to Delivering a Remarkable Customer Experience | Ep. #590 - Marketing School - Digital Marketing and Online Marketing Tips

[00:27] Today’s Topic: The Secret to Delivering a Remarkable Customer Experience

[00:35] If you really want to create amazing experiences that your customers love, you have to care about them.

[01:00] Zappos goes above and beyond to delight their customers (fast shipping and easy returns).

[01:45] Amazon bought Zappos some time ago and they are also a customer-focused company.

[02:20] When Eric was in Japan, he stayed at the Prince Gallery and he found the customer service aspects remarkable.

[02:36] He felt special and even minor details were attended to.

[03:00] Think about creating remarkable experiences.

[03:05] The Ritz Carlton does training in terms of customer experience and service; you can send your team there (for an expense), but they will learn a great deal.

[03:30] Neil stayed in the Mandarin Oriental Las Vegas and he saw notes that were left for employees and the customer service mantras they lived by.

[04:25] They went above and beyond at no extra cost to Neil (except for tips).

[04:55] The problem with affiliate marketing, is that you are really doing it for yourself.

[05:27] That’s all for today!

[05:29] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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