Why You Should Shift Marketing Spend to Buy More LinkedIn Ads #1720
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Why You Should Shift Marketing Spend to Buy More LinkedIn Ads In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. While advertising on LinkedIn is expensive, Neil and Eric have noticed that lead conversion and LTV on this platform are generally higher. They also discuss a few strategies for targeting leads on this platform and why not just advertising but social media budget should be allocated to LinkedIn too. Tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Why You Should Shift Marketing Spend to Buy More LinkedIn Ads. [00:28] LinkedIn ads are expensive but convert better for B2B than most channels. [01:10] Neil’s LinkedIn clients have a better LTV, making LinkedIn ads cheaper in the long run. [01:55] The organic reach on LinkedIn is great. [02:00] Strategies for advertising and finding new clients on LinkedIn. [02:50] Allocating not just advertising but social budget to LinkedIn. [03:19] Please rate, review, and subscribe to this podcast! Links Mentioned in Today’s Episode: Gary V The Marketing Millennials Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.
