The Honest Company's Co-Founder on the Business of Wellness
Middle Market Growth Conversations - Un pódcast de Middle Market Growth Magazine
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Christopher Gavigan is co-founder and chief purpose officer for The Honest Company, the baby, home and beauty products company he started in 2012 with actress Jessica Alba. On the podcast, Gavigan discussed his experience running a wellness brand, including building trust with customers, recovering from product recalls and reputation challenges, and competing at a time when consumer goods giants are pivoting toward healthy and safe ingredients. Gavigan also talked about his latest venture, Prima, a wellness brand focused on the benefits of CBD and hemp, and what his role at The Honest Company looks like today. To listen to past podcast episodes and read about the latest trends in the middle market and M&A, visit middlemarketgrowth.org.