Finding Balance in the Hustle with Watchen Nyanue, the SVP, Marketing Partnerships at Chicago Sky WNBA

In This Episode…Obele and Zach have one of the most candid conversations to date with Watchen Nyanue, the SVP, Marketing Partnerships at Chicago Sky WNBA and the Founder and CEO of I Choose the Ladder. In a rare moment, Zach is left speechless by Watchen’s response to what she would need to start a new business. Learn more about supporting black women, the challenges of brand marketing, and the need for life balance. [07:08] The episode kicks off with a candid conversation about the importance of diversity of thought, work-life balance, and how the hustle evolves over the different seasons of life. [16:07] Watchen explains why she started I Choose the Ladder, an organization that aims to support ambitious black women as they climb the corporate ladder. [19:37] What will 2023 hold for Watchen? She has a lot of plans coupled with the desire to balance the ambitions of her future family, building businesses, and lots of travel. [23:16] Zach asks about Watchen’s best and worst marketing stories. Hear what she shares about working in brand marketing and which project makes the cut for best she ever worked on. Spoiler alert: it involves the Guinness Book of World Records. [28:10] Finally, Watchen boldly predicts the WNBA will change its season timing to gain more viewers and engage basketball lovers. People and Companies We Mentioned in the Show Watchen Nyanue, SVP, Marketing Partnerships at Chicago Sky WNBA and the Founder and CEO of I Choose the Ladder Episode Length: 38:11