The Spirit of Entrepreneurship with Tracer CEO and Co-Founder, Jeff Nicholson

In This Episode… We talk to Jeff Nicholson, Co-Founder and CEO of marketing data platform Tracer and advisory board member for Pinterest, Roku and NextDoor.  Jeff doesn’t hold back from siding with Apple in the Epic Games controversy, musing why the education ecosystem is going to absolutely implode” and sharing his predictions for the future social media and what he’ll be working on in 2023. [06:45] Jeff makes a bold prediction on the value of education, the changes we’ll see and the education system’s overall efficacy. [12:21] Will we see a new type of generational social media network emerge? [16:33] Zach and Jeff connect over their first jobs and how those traditional corporate experiences shaped their development as leaders and entrepreneurs. [25:49] Jeff steps into the role of CMO and gives his advice on how to go to market and become the latest and greatest. [31:04] Jeff turns the tables and asks what’s going on in today’s environment, and what changes will sustain. People and Companies We Mentioned in the Show Jeff Nicholson was our guest today. Learn more about marketing data platform Tracer here. Hear more of Obele's Off Mute musings on twitter @FreshyOB or Linkedin. See what else is on Zach's mind on Linkedin Episode Length: 38:46 Thanks so much for tuning in to Off Mute.  Join us again next week for another episode where we’ll be talking to visionary and marketing activist, Veronica Marshall!