How Category Managers can help save the planet with Charlie Derra
Oh For Food's Sake - Un pódcast de Amy Wilkinson, Lucy Wager - Jueves
This fascinating episode discusses the intricate world of ready meals, sustainability, and category management with food industry expert Charlie Derra. Charlie shares her wealth of knowledge on how big data shapes product availability, the competitive nature of ready meals in retail spaces, and strategies for making sustainable decisions in the food industry. The trio also delves into the often misunderstood aspects of ready meals, the importance of insightful consumer data, and the evolving role of category managers. If you’re curious about the interplay between convenience foods and environmental impact or interested in the dynamics of the food retail sector, tune in for a meaty conversation packed with insights!