#26 - Breaking down the benefits & challenges of outsourcing with Maeva Cifuentes

Maeva Cifuentes is a Content marketing expert, founder of Flying Cat Marketing, that you should definitely follow if it’s not done yet, but for this show, I wanted to speak with her about the benefits & challenges of outsourcing It’s an entirely different subject to her main expertise.So why would I ask the head of a B2B marketing agency about hiring external agencies or freelance contractors on this show?Well, because Maeva has in-depth experience both in outsourcing and insourcing. Companies turn to her for access to high-value content and marketing strategies that they would struggle to implement alone.The Barcelona-based businesswoman is also currently building an in-house team at her agency while working with expert contractors to help her company’s success It’s a pick-and-mix approach that has so far reaped rewards.In this episode discover actionable advice from Maeva on the top ways to approach outsourcing.You'll find answers to questions like:When and why should I outsource tasks? Do I have to hire a specialist? Can’t I just find someone who can do it all? What does success look like when outsourcing? How much money should I be willing to invest in outsourcing? How do I go about outsourcing? What’s the most damaging belief when outsourcing? Which questions should I ask when outsourcing?  And many more!Discover actionable advice from Maeva on the top ways to approach outsourcing in this week’s episode of People&Digital. Or, if you’re short on time, I’ve also condensed all of Maeva’s key tips – FAQ style – in a summarized, quick-read version right here Useful links:Take the quiz! Which book do you need to boost your digital transformation in times of crisis?Sign up for the Digital LettersEvery week,  you’ll find a new episode in your favorite podcast player to feed your thoughts.In the meantime, if you want to discuss, ask me a question or react to a topic, I’m easy to find on ... Linkedin , Instagram, Facebook , TwitterDon't hesitate to reach out!Talk to you soon!