Katy Wilson - Deal Packager Extraordinary and The Queen of System. For Zero to 6 Figures And How You Can do it Too

In this episode, David is talking with Katy Wilson who quit her job and in a very short amount of time has built a successful deal packaging business in parallel with a growing property portfolio. They discuss how to find the right properties in the right location and using social media effectively to find investors. Katy shares some great nuggets that will benefit anyone in deal packaging in this informative and inspirational episode listen in and enjoy   KEY TAKEAWAYS Before deal packaging I worked as project manager, I loved being an organised person but was living out of a suitcase so I quit my job but needed something that would have a quick return. It was then that Progressive came into my life. I wanted to build my own portfolio but deal packaging complimented that goal. In my first year, I packaged 15 deals and in year 2 I packaged fewer deals but learnt how to make more money from each deal. The right location You need to know your area, the rough streets from the good streets, Mouseprice  have heat maps which show the most expensive houses in red and the cheapest in dark purple. This allows you to find the areas in the middle that are right for deal packaging Marketing strategies I target and befriend valuers within the estate agents and through the valuer, I get my properties before they go to market. I love direct mail and have my magic letter which is an amalgamation of everybody’s ideas The response rate is around 11% and I send out 200 letters a month. This generates around 20-25 calls resulting in, on average, a deal a month minimum. Investors I find all my investors online and leverage social media I post everything I am doing on Instagram, Facebook and LinkedIn They all work very differently for me but they all bring in investors Post everything you do, be very active and you will start to get a following. The key is taking potential investors from just being a name on social media to a qualified investor. When I secure a deal, I work with two distinct layers of investors. I have VIP investors who I speak to regularly, I know what they are looking for and their numbers. My other level is to send the deal out my qualified investors who can then respond if it’s a deal for them and reserve it with a reservation fee.   BEST MOMENTS ‘Little did I know how much money I would make’ ‘You’ll always get an up value with a new bathroom or kitchen’ ‘When you layer your valuers and then put direct mail on top you are going to do at least 2 deals a month from that’       VALUABLE RESOURCES  Property Sourcing Profits Podcast https://www.progressiveproperty.co.uk/ https://unlimited-success.co.uk/ https://www.facebook.com/groups/progressivepropertycommunity/   ABOUT THE HOST David is a property expert with over 25 years’ experience and his own portfolio of 26 units. His current rent roll is in excess of £10k per month. He is also a partner in a Deal Sourcing and Packaging business in the North West of England and has sourced over 250 properties for investors since 2004. In recent years he has, by necessity, had to develop an expertise in LHA strategies. This area is increasingly becoming a niche for him, and he enjoys empowering other landlords by sharing the knowledge he has gained. The ultimate purpose when sourcing properties in this sector for investors is to minimise risk while maximising profit. He has had to find answers to the challenges of Tenant Find, Management, ensuring rents are paid and the transition to Universal Credit. These are strategies he uses in his own business and also on behalf of investors. His investor clients regularly achieve annual gross yields of over 20% with high occupancy rates and voids resolved, sometimes within hours.   CONTACT METHOD https://www.linkedin.com/in/david-siegler-7b126316/ https://www.facebook.com/DavidSieglerInvestments/