HOW TO CRUSH YOUR SALES GOALS

Tips on how to crush your sales goals with Gessie Schechinger

I mean, anyone that tells you e-mail is dead doesn't understand how amazing the ROI on e-mail is.
How our system works is, we really combine a CRM with a secret drip tool. And then, some strong reporting and analytics behind it.
We found that call, e-mail and LinkedIn are the three best ways to communicate with people
Sales is getting more analytical. And you can dial it in down to a science, and you really can see the numbers, and see things working.  

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HOW TO CRUSH YOUR SALES GOALS

Sales is getting more analytical. And you can dial it in down to a science, and you really can see the numbers, and see things working.  

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Doug: Well, welcome back, listeners, another episode of Real Marketing Real Fast. Today, in the studio, I've got joining me Gessie Schechinger, and he has called himself, he's self-proclaimed, the laziest salesperson in America, as well as the vice president of sales for a company, called OnCourse Sales Engagement. It is a CRM platform.

Gessie is very passionate about leveraging technology and automation to surpass revenue targets, so he can help protect golf and bar time for the salespeople of the world. Gessie won the annual sales award at two different Fortune 500 companies. He has 20 years of sales experience, began in the Outbound Call Center, where he averaged 450 calls a day, or per week, rather, and he blew by his quarter by 297%.

Unsurprisingly, he moved into the field of sales, where he traveled 300 days a year, convincing the biggest companies in the United States to open their wallet. He now spends his time educating sales leaders to utilize their most effective sales tool in the world and co-hosts the mediocre podcast, Tech Sales. So I'd like to welcome Gessie to the Real Marketing Real Fast podcast today.

So, hey, welcome to the Real Marketing Real Fast podcast today, Gessie. Super excited to have you on the show.

And so, we find our best salespeople, we find out what they're doing, and our software shows you what your winners are doing. And you can duplicate that to the rest of the team, and get all of them.

Gessie: Awesome. Thank you so much for the opportunity to talk today. I appreciate it.

Doug: Well, and I know, in the beginning, we're talking about your role and your superpower, although the podcast is Real Marketing Real Fast, marketing's no good, if, at the other side, you don't have sales. So, as I mentioned to you, I like to have a foot in both camps. So that kind of makes the world go round. Do you want to share a little bit of your background, and what you do, and how you do it?

Gessie: Yeah, absolutely. It's funny, we talk about the marketing and sales relationship, and to me, sales always get back to fishing in one regard or another. It's like, the marketing team is like, "Hey, there's a pond over there!" And then the sales team's job is to actually get that fish in the boat, right? So...

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SHARE THIS POST: HOW TO CRUSH YOUR SALES GOALS

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HOW TO CRUSH YOUR SALES GOALS

Sales is getting more analytical. And you can dial it in down to a science, and you really can see the numbers, and see things working.  

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Doug: Yeah.

Gessie: Most of my expertise is around how we get those fish in the boat. And to tell you a little bit about my background, largely a professional peddler.