Social Selling on LinkedIn with Brynne Tillman

The one thing LinkedIn has that no other platform does? Your list of qualified leads. All you have to do? Start the conversation—well, after you filter and find them, of course, and LinkedIn Whisperer Brynne Tillman shares her proven strategy for selling on the platform (without being sales-y) on the show. In this episode of the podcast, we talk about:  The BIGGEST problem with cold selling LinkedIn solves. #1 advantage LinkedIn has over ALL other social platforms.  Brynne's strategy for guarding your network from spammers. What is an "Ideal Client Profile" and why you need one to sell on LinkedIn. Her 7-step workflow for warming leads before connecting on the platform.  "Socially surround"—the lead warming tactic you NEED in 2022. Why name dropping is your best friend as a business owner on LinkedIn. 5 elements content must include to create lead and conversation opportunities. Your solution to content creation overwhelm (& still getting "INTENSE ENGAGEMENT" on your posts). How this coach warms leads with engagement alone. The KPI that matters when social selling on LinkedIn. …and more! This Episode Was Made Possible By: Social Media Rockstar Framework Free Course The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free About the Guest Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling.   As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage clients and networking partners for warm introductions into qualified buyers.   In addition, Brynne is the Co-host of the Making Sales Social podcast and author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling. Website: https://socialsaleslink.com LinkedIn: http://Linkedin.com/in/BrynneTillman Making Sales Social Podcast: https://podcasts.apple.com/us/podcast/making-sales-social-podcast/id1579599606 Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/184