Ep 9 - STR Secrets - From 0 to 130 Properties and $8M in Bookings in 3 Years With Julie George

GUEST BIO Julie George is the author of the “Million Dollar Host” and is now a consultant in the short term rental industry. She listed her first property on Airbnb in 2016 and in less than 3 years she was managing 130 properties on Airbnb for property owners and had amassed an excess of 8 million dollars in bookings. In late 2019 she sold her property management business to a larger company. She is now considered one of the world's leading experts in Short term rentals and consults other entrepreneurs on how to build a successful business in the sharing economy. HIGHLIGHTS OF THE EPISODE 02:45  Julie’s introduction 04:26  How she ended up getting in the Short term rental game. 05:41  Her next step after she got her listings up and running. 07:56  How she convinced her investors about doing Airbnb 09:40  How she came up with her systems 11:41  Salaries and breakdowns 13:19  How she structured the business 14:49  How she handles contractors with bad reviews 16:24  Who handles the financial side of the business 18:10  How she tried to branch out to other platforms and how it went out 20:10  How Airbnb went during Covid19 21:08  How she utilized her website 23:32  Her special way on approaching real estate brokers 25:39  Did she consider giving commissions to real estate brokers 27:17  How she identifies her ideal property owner. 29:41  What her day looks like now that she's not a host anymore 31:50  Her next step 34:39  What business men were looking for to acquire her business 39:41  Her thoughts and where she sees the entire business going with Covid 42:41  What is her number 1 best secret for success as a short term rental operator? NOTABLE QUOTES (KEY LESSONS): “That first property’s gonna be the hardest one to get but once you’ve got it you’re gonna figure it out.” - Julie George “Smile your way  through any mistakes and just enjoy the ride.” - Julie George BOOKS MENTIONED: Million Dollar Host - Julie George CONNECTING WITH THE GUEST Facebook: https://bit.ly/32oYoHR LinkedIn: https://bit.ly/2WrPXrA Instagram: https://bit.ly/3hvbUhJ Website: milliondollarhost.com.au Learn more about your ad choices. Visit megaphone.fm/adchoices