#153 Peter Shallard - Founder and CEO Commit Action, Shrink for Entrepreneurs

Today we spoke with Peter Shallard - Founder and CEO Commit Action, Shrink for Entrepreneurs This episode was brought to you by Commit Action. It is a differentiator. We use it and are huge fans. It pairs you with a dedicated accountability coach whose sole job is to give you clarity on what needs to get done and the accountability to make sure you do it. This levels up your productivity. Join fellow members including venture backed founders, globe-trotting internet entrepreneurs & Fortune 500 execs…and ourselves. Find out more at www.commitaction.com Exclusively for listeners of the show Commit Action is offering up to $150 off membership by clicking through this link! As a renowned business psychology expert and clinical therapist Peter has worked with all types of entrepreneurs around the globe with people who strive to reach greater goals of wealth, freedom, sanity and social impact. He founded Commit Action, which is an online platform built for business owners and people who want to manage their output and time better, and create a personal system for accountability, commitment to task ideation and execution, focus and productivity - it really is all about turning one into the highest leverage version of themself. Today we dig into the story of the shrink for entrepreneurs...how Peter earned that name, and what that part of his career involved. We delve into life coaching, accountability, planning, structure, goal setting methodology, weekly rituals and high leverage work...all key for this time of year. Peter tells us how Commit Action scaled, and why it's working, from a sole entrepreneur start-up to a team of many, and a big success. We explore the definition of effectiveness and productivity and how they are so different...in relation to value creation and output. Deep focus work is discussed, and the furious chasing down of goals, and gaps for recovery...also that life goes in seasons sometimes. This is a really enlightening conversation about how a vision for a business model became a reality...what it took, and what it's becoming. --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Key Timestamps 1. 10 - Wealth, freedom + Sanity 2. 44 - Why Peter started his business 3. 47 - Entrepreneurs and growth mindset 7. 25 - Selling time for money + scaling 9. 31 - Positioning yourself effectively 11. 10 - Showing up is the best version of ourselves 12. 22 - Any life coaching can be beneficial 13. 21 - Focus and productivity as downstream issues of isolation 14.27 - Avoiding the multibillion distraction 15. 15 - The why behind Commit Action 21. 42 - Gap between productivity and effectiveness 22. 32 - Outside of the fishbowl accountability 23. 53 - What is high leverage work for you 24. 15 - High leverage work + courage 25. 02 - Best businesses act as science labs 26. 35 - Have an empirical relationship with reality 27. -30 - Wellbeing is vital to business success 29. 06 - 9 to 5 workday is a relic of the industrial revolution 30. 25 - Value creation = insight, courage + knowledge work 36. 54 - What does high performance mean to you? -----------------------------------------------------------------------