How Teams Are Failing to Get Personal
ABM Done Right - A Personal ABM Podcast - Un pódcast de Kristina Jaramillo and Eric Gruber
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Send us a textABM Needs to Be Personal to Drive Enterprise Account-Based Growth – Not Just Personalized, When you have complex solutions, lengthy sales cycles, accounts going dark after sales engagement, high annual contract value and “at risk” enterprise accounts, you need a more personal account-based approach that focuses on the individual social, digital, email, and live interaction. You need less automation, more humanization, and more relevance across all levels to tackle the group...
