95: When Highest Bidder Is Not Best Fit, Gabriela Isturiz

Gabriela Isturiz is a tech entrepreneur who bootstrapped two SaaS businesses that were successfully sold to Fortune 500 companies. Gaby pursued innovation in a mature industry and found a market niche in legal tech. She shares the M&A bid process used to generate multiple offers, and why the highest bidder is not always the best buyer for your company. Recently Gaby started a venture capital fund, The Fund XX, investing in the next generation of women-led startups.    Listen in to learn more about: How to make your business an acquisition target Protecting yourself and your business  Gaining a competitive edge Increasing market share by playing to your strengths   Show Links: https://www.linkedin.com/in/gabrielaisturiz/   Is this the year to sell your company? Don't leave your exit to chance. Stony Hill Advisors works with owners like you to get ready and maximize value when you're ready to sell. Visit www.stonyhilladvisors.com/podcast for a complimentary business valuation.   About Succession Stories Podcast Succession Stories is an award-winning podcast hosted by Laurie Barkman, the Business Transition Sherpa-- guiding business owners through the process from "transition to transaction." Learn more at https://smalldotbig.com  Book a 1:1 Advisory call at: www.meetlauriebarkman.com [email protected]     We appreciate your support...subscribe, share, and post a review to share what you like about the show!