An interactive map to track (and end) pollution in China | Ma Jun

China has pledged to be carbon neutral by 2060 -- and its citizens are helping industries across the country reach that goal. Environmentalist Ma Jun introduces the Blue Map, an app that empowers people to report pollution violations in their communities and track real-time environmental data. The map holds emitters accountable and helps companies along the global supply chain make informed sourcing and procurement decisions. Hear how the app uses the power of transparency to motivate more than 14,000 factories (so far) to clean up.Want to help shape TED’s shows going forward? Fill out our survey!Learn more about TED Next at ted.com/futureyouFor the Idea Search application, go to ted.com/ideasearch Hosted on Acast. See acast.com/privacy for more information.