No-Code Solutions for Digital Marketing Success with Lucas James

Have you heard of No-Code, the software development approach that allows you to effortlessly build an app with simple drag and drop? This is great news for digital marketers looking to execute their ideas without waiting months for their coder to get back to them. Getting your hands dirty as you build your own software solution also keeps you connected to the problem you're solving. Not only can you control the iteration process, but you also know what you're talking about when it's time to sell your app to your clients.Lucas James is the CEO and Co-Founder of Twiz, pioneering No-Code app building and proving to us today that the future for digital marketers doesn't mean fearing coding complexities. The barrier for entry has been removed as we learn how to embrace AI and no-code and develop software that we can scale and sell, rather than getting stuck in the ideation process, and relying on someone else to do the backend. It's time for us as digital marketers to get our hands dirty - even if it is just drag and drop!You can find out more about Lucas James and the work he does at Twiz by visiting twiz.ioKey Takeaways:01:30 What is No-Code? 03:54 The joy of controlling the iteration process07:00 How does Lucas's product work? 08:25 "Self-usage": building stuff based on a process you have complete knowledge of10:26 The future of digital programming13:58 When will marketers be able to offer this software as a service?15:52 Having a direct connection between the problem and the solution18:00 Building and scaling a software product: keeping the end in mind19:13 From ideation to execution using No-Code 23:58 How the barrier to entry to code with AI has been removedConnect with Lucas James:Website - Twiz Blog - https://resources.twiz.io/Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:Become A Certified E-Commerce Marketing MasterTake the Industry's Most...