164: Fundraising Campaigns: Breaking the Rules

This is the second in my two-part series about Fundraising Campaigns, and in this episode it’s all about breaking the rules! Having discussed the five essential phases of a campaign last week, this time I’m taking you a step further to explore how these phases can be adjusted. Warning! Some caution is needed in breaking these rules, so listen in to hear more.Key Lessons from the episode:1) The best practice structure for fundraising campaigns includes distinct phases: planning, feasibility, q...