Ep. 21 - Hiring a Marketer Who Won't Suck with Larry Cassesa (ABICOR BINZEL)
The Industrial Marketing Show - Un pódcast de MJ Peters & Matthew Sciannella
Categorías:
Face it, most marketers in the industrial sector work under sales. So if you are one of those companies with that structure, how do you make a successful hire who owns the department? Larry Cassesa, Director of Sales for ABICOR BINZEL, describes making that first marketing hiring, what qualities to look for, and how the stage of your business should impact your thinking.
