Ep 65 - How to Thrive with Small Budgets on Google Ads w/ Aaron Weekes (Gorilla 76)
The Industrial Marketing Show - Un pódcast de MJ Peters & Matthew Sciannella
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Aaron Weekes of Gorilla 76 drops by the show to talk with Matt and MJ about Google Ads. He starts with a beginner's approach to Google Ads for manufacturers, including proper conversion setup, keyword research, and campaign setup. He then dives into best practices around page experience, testing, and measurement and analysis before detailing traps to avoid in your Google Ads to make sure your campaigns are oriented towards revenue and demand gen.
