馃挮How to improve an app's rating from 2.3 to 4.5 - with Mirela Cialai (Director of Mobile Marketing-Zinio)猬嗭笍

The Mobile User Acquisition Show - Un p贸dcast de Shamanth Rao

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What do you do when your app's redesign provokes a massive user backlash - and your rating drops from 4.5 to 2.3? Mirela Cialai (Director of Mobile Marketing- Zinio) faced this challenge some time ago - here's the story of how she dealt with it and got Zinio's app ratings back to 4.5 (and Zinio back into the top 50 ranks in its category on iTunes).Check out the full transcript and show notes here:http://mobileuseracquisitionshow.com/episode/how-to-improve-an-apps-rating-from-2-3-to-4-5-with-m...

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