S28 E1: Why Do You Say “Yes” When You Want to Say “No”? (Vanessa Patrick)

The Next Big Idea Daily - Un pódcast de Next Big Idea Club

Too often, we say "yes" to friends, bosses, and even strangers when what we really want to say is "absolutely not." Why do we do this? Vanessa Patrick, a marketing professor at the University of Houston, has spent years researching this question. The answer she's come up with could change your life.

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