#190 How In-Store Sephora Gondolas, Samples, and Campaigns Happen with Celeste Schreier, Director of Global Retail Marketing @ Summer Fridays

✨ Celeste Schreier, Director of Global Retail Marketing at Summer Fridays ☁️ Behind the scenes of Summer Fridays’ Times Square takeover ☁️ How Celeste helped launch 800+ Sephora doors in Europe ☁️ What global retail marketing actually means day to day ☁️ How sampling strategy builds loyalty and brand awareness ☁️ What goes into designing Sephora gondolas that convert ☁️ Career lessons from working at Fresh, Benefit, and Tatcha Join the Sky Society Women in Marketing private LinkedIn group. F...