MELINDA HARCOURT | FINDING YOUR TONE OF VOICE & COPY THAT CONVERTS [UP & BECOMING]

How do you write copy for your audience that is authentically you?Hey Hey, for this episode I'm speaking with Melinda Harcourt. A copywriter based in Melbourne, Australia. She helps businesses get clarity on who they're serving, their tone of voice & helps them find language that is truly authentic. This super power she has helps all of her clients grow & flourish because they're speaking from who they truly are! So that's exactly what we talk about in this episode & I hope you soak it all up! Show NotesHow to find your authentic voice and stay true to itWriting copy that converts to increased revenue Effectively marketing your brand Understanding your target demographic & audienceQuotes"Use common phrases you speak all the time in your copy to make it sound like you. There should be no disconnect between the person online & face-to-face."LinksFollow Melinda on InstagramMelinda Harcourt Copywriting Website Up & Becoming InstagramFollow Kurt on InstagramMentionsThe Queen's GambitHyperbole and a HalfLetting Go: The Pathway of Surrender