Keep Optimising
Un pódcast de Chloe Thomas - Miercoles
252 Episodo
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Peak Season: From Discounts to Bundles – Profitable Promotions 101 with Rosie Bailey, Nibble
Publicado: 13/9/2023 -
Peak Season: Time to set your Analytics Strategy with Manuel Montanari, Mapp Digital
Publicado: 6/9/2023 -
Digital Advertising: Create a Competition-Beating Ad Strategy with Rob Harrison-Plastow
Publicado: 30/8/2023 -
Digital Advertising: Reddit Advertising 101 with Izzy Morris from Vodafone
Publicado: 23/8/2023 -
Digital Advertising: Boost Sales with Pinterest Ads with Helen Johnson, Remix Marketing
Publicado: 16/8/2023 -
Digital Advertising: The Apple iOS17 update... with Helga and Wesley from Leaf
Publicado: 9/8/2023 -
Digital Advertising: TikTok ads overview with Ben Muir from Unsociable
Publicado: 2/8/2023 -
Community: The Do's and Don'ts of Community Building with Lottie Unwin
Publicado: 26/7/2023 -
Community: Just using your Email Marketing to build Community with Katie Skelton
Publicado: 19/7/2023 -
Community: How Look Fabulous Forever use their Facebook Group with Janis Thomas
Publicado: 12/7/2023 -
Community: Exponential Growth from Word-of-Mouth with Victoria Murden
Publicado: 5/7/2023 -
Facebook Ads: Lookalikes and Creative Optimisation with Jessie Healy
Publicado: 28/6/2023 -
Facebook Ads: How to Grow Your Mailing List with Laura Hanlon
Publicado: 21/6/2023 -
Facebook Ads: The AI Tools That Bring Results with Jonny Hyams from Digital Gearbox
Publicado: 14/6/2023 -
Facebook Ads: The Advantage of Advantage+ Shopping Campaigns with Aggie Meroni
Publicado: 7/6/2023 -
Offline: The 100% Open Rate with Unboxing Experiences with Dru Carpenter
Publicado: 31/5/2023 -
Offline: Your Product Sample Strategy with Natalie Betts
Publicado: 24/5/2023 -
Offline: Product Packaging as Marketing Tool with Lindsay Quan
Publicado: 17/5/2023 -
Offline: New Customer Acquisition via Direct Mail with Dylan Jenkins
Publicado: 10/5/2023 -
Offline: Programmatic Direct Mail with Dan Dunn, PaperPlanes
Publicado: 3/5/2023
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Partnerships - inc Affiliates and Influencers - Next Mini-Series = Email and SMS - Last Mini-Series = Customer Retention Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/