138 Episodo

  1. How KSL.com Became a Local Media 'Phoenix'

    Publicado: 3/2/2025
  2. Whither Local TV? Checking in With Gray Media's Pat LaPlatney

    Publicado: 20/1/2025
  3. The Dirty Little Secret to Exponential Growth in Sales

    Publicado: 6/1/2025
  4. What 1,000 Local Advertisers Just Told Us (Good, Bad, AND Ugly)

    Publicado: 9/12/2024
  5. Mastering Today's Media: Stop Gabbing, Cut the Fluff, Add 'Proof'

    Publicado: 25/11/2024
  6. Madhive's Jim Wilson Talks About Small Fish in the CTV Stream, and His New Role with Audacy

    Publicado: 11/11/2024
  7. Why Dozens of Buyers Have Been Snapping Up Newspapers

    Publicado: 28/10/2024
  8. Local Content Goldmine Starts to Deliver (Even for Radio!)

    Publicado: 14/10/2024
  9. Hyperlocal Site's 100-Year Plan: Help Local Businesses

    Publicado: 30/9/2024
  10. Riegsecker Sees Local Media at an Inflection Point

    Publicado: 9/9/2024
  11. Finally, Local Podcasting Might Be Catching On

    Publicado: 26/8/2024
  12. Are Digital Marketing Services Worth Selling?

    Publicado: 12/8/2024
  13. This Iconoclast Doesn't Mince Words on Today's Mass Media

    Publicado: 29/7/2024
  14. Local Media's Near-Term Fate: Hobby Shop or Rising Phoenix

    Publicado: 15/7/2024
  15. The Forgotten Goldmine in Email

    Publicado: 24/6/2024
  16. Radio's New Leader Brings An Attitude To the Job

    Publicado: 10/6/2024
  17. Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun

    Publicado: 28/5/2024
  18. TEGNA Finds a Set of AI Geniuses

    Publicado: 13/5/2024
  19. How Young Adults Search Online for 'Local' Information Might Surprise You

    Publicado: 29/4/2024
  20. It's the Email, Stupid

    Publicado: 16/4/2024

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Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

Visit the podcast's native language site