17 Episodo

  1. The Crisis of Meaning in Celebrity Branding

    Publicado: 8/8/2025
  2. Branding History

    Publicado: 7/8/2025
  3. Thought Leadership, Branding Influence, and Authentic Leadership

    Publicado: 6/8/2025
  4. AI and the Future of Branding

    Publicado: 5/8/2025
  5. Personal Branding, Theory, and Applying Lessons Learned

    Publicado: 31/7/2025
  6. Globalization and Cultural Differences in Branding

    Publicado: 30/7/2025
  7. Influencer Culture and Micro-Celebrity

    Publicado: 29/7/2025
  8. Narrative and Storytelling in Branding

    Publicado: 25/7/2025
  9. Branding Ethics and Crisis Management

    Publicado: 24/7/2025
  10. Understanding Parasocial Relationship Theory

    Publicado: 23/7/2025
  11. Media Framing and Celebrity Construction

    Publicado: 21/7/2025
  12. Dramaturgy and Celebrity Branding

    Publicado: 18/7/2025
  13. Symbolic Interactionism and Celebrity Branding

    Publicado: 17/7/2025
  14. Branding Archetypes and Symbolism

    Publicado: 16/7/2025
  15. The EAT Model and Celebrity Branding

    Publicado: 16/7/2025
  16. Why Celebrity Branding Matters

    Publicado: 15/7/2025
  17. Theories of Celebrity Branding, Hosted by Bob Batchelor -- Preview

    Publicado: 14/7/2025

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Theories of Celebrity Branding is a smart and timely podcast that explores how fame, marketing, branding, and identity collide in today’s media-driven world. Hosted by cultural historian and bestselling author Bob Batchelor, who teaches at Coastal Carolina University, the series dives into how celebrities—from Hollywood icons to social media influencers—build their brands and shape public culture. Designed for students and curious listeners alike, each episode unpacks how branding, storytelling, and media create the stars we follow—and the values we reflect.

Visit the podcast's native language site