Can We Learn Anything From the Consulting Firms?
2Bobs—with David C. Baker and Blair Enns - Un pódcast de David C. Baker and Blair Enns - Miercoles
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Blair and David explore the differences they see between consultants and agencies in an effort to understand how the landscape is changing and what creative firms can do to beat consultants at their own game. Links The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth by David C. Baker Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life by Rory Sutherland
