#37 - Why You Shouldn't Pursue Win/Win In Sales
Medical Sales Certification Podcast by Kolby Wood - Un pódcast de Kolby Wood
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On this episode, we discuss how simplicity usually wins in sales. Big words end up with disengaged customers. Your customers want the facts without any fluff. Also, we discuss why win/win in sales isn't the right approach with customers. Yes, you need to be successful as a company, but your customers don't want to feel like you also think it's a good deal for you. They want to feel like they got a deal. We hope you enjoy this episode!