Starbucks President: It’s Not about the Coffee, Leadership Lessons from Scaling Starbucks from 28 to 1,500 Locations | Howard Behar

Howard Behar barely graduated high school and spent just two years in community college. Yet, he became a key leader at Starbucks soon after joining the company. From the start, he saw that Starbucks was not just about coffee but about people. With no formal business degree or global experience, he relied on persistence and a deep belief in servant leadership to guide him. He rose to president of Starbucks International and helped transform the brand from a small regional chain into a global ...