2Bobs—with David C. Baker and Blair Enns

213 Episodo

1. Reboot Your Culture Through New Business

   Publicado: 21/12/2022
2. Who Should Be Promoted?

   Publicado: 7/12/2022
3. Maintaining the Expert Position...After the Sale

   Publicado: 23/11/2022
4. When Your Engagement Level Drops

   Publicado: 9/11/2022
5. The Marketing Procurement Problem

   Publicado: 26/10/2022
6. The Agency Gatekeeper

   Publicado: 12/10/2022
7. Prostitutes and Scope Creep

   Publicado: 28/9/2022
8. How Would You Prepare for a Downturn?

   Publicado: 14/9/2022
9. Selling Should Be Fun or You Aren't Doing It Right

   Publicado: 31/8/2022
10. Models Everywhere

    Publicado: 17/8/2022
11. How Categories and Positioning Options Might Change

    Publicado: 3/8/2022
12. The Evolution of a Marketing Firm

    Publicado: 20/7/2022
13. Shortcomings of the EBITDA Multiplier

    Publicado: 6/7/2022
14. The Emotional Journey of Buying and Selling

    Publicado: 22/6/2022
15. Hard Lines, Soft Lines

    Publicado: 8/6/2022
16. Designing Your Service Offerings

    Publicado: 25/5/2022
17. Secrets Behind the Killer Website

    Publicado: 11/5/2022
18. Why All My Content Is Ungated

    Publicado: 27/4/2022
19. Selling to Different Buyer Types

    Publicado: 13/4/2022
20. The Power of Process

    Publicado: 30/3/2022