2Bobs—with David C. Baker and Blair Enns

202 Episodo

1. Why We Suck at Negotiating

   Publicado: 26/4/2023
2. Developing a Client Conflict Strategy

   Publicado: 12/4/2023
3. Inbound, Outbound, and In Between

   Publicado: 29/3/2023
4. The Perils of "Good/Better/Best" Pricing

   Publicado: 15/3/2023
5. Reverse Trojan Horse Syndrome

   Publicado: 1/3/2023
6. Is Your Firm Addicted to New Business?

   Publicado: 15/2/2023
7. Secret Tradecraft of Elite Advisors

   Publicado: 1/2/2023
8. Innoficiency in Your Agency

   Publicado: 18/1/2023
9. Churn, Baby, Churn

   Publicado: 4/1/2023
10. Reboot Your Culture Through New Business

    Publicado: 21/12/2022
11. Who Should Be Promoted?

    Publicado: 7/12/2022
12. Maintaining the Expert Position...After the Sale

    Publicado: 23/11/2022
13. When Your Engagement Level Drops

    Publicado: 9/11/2022
14. The Marketing Procurement Problem

    Publicado: 26/10/2022
15. The Agency Gatekeeper

    Publicado: 12/10/2022
16. Prostitutes and Scope Creep

    Publicado: 28/9/2022
17. How Would You Prepare for a Downturn?

    Publicado: 14/9/2022
18. Selling Should Be Fun or You Aren't Doing It Right

    Publicado: 31/8/2022
19. Models Everywhere

    Publicado: 17/8/2022
20. How Categories and Positioning Options Might Change

    Publicado: 3/8/2022