Growth Masterminds: mobile growth podcast
Un pódcast de Singular
Categorías:
139 Episodo
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SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients
Publicado: 18/4/2023 -
Public data from mobile gaming companies shows true and full UA spend
Publicado: 12/4/2023 -
User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller
Publicado: 27/3/2023 -
Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more
Publicado: 22/3/2023 -
Surprise: Apple Search Ads drives organic App Store optimization
Publicado: 15/3/2023 -
What Steph Curry's shoes reveal about livestream shopping in the west
Publicado: 8/3/2023 -
How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo
Publicado: 3/3/2023 -
How to pick an MMP in 2023, with Matej Lancaric
Publicado: 6/2/2023 -
Cockroach apps: growing when budgets are low, with Lomit Patel
Publicado: 1/2/2023 -
Location-based gaming beyond Pokemon Go, with Atlas Reality
Publicado: 25/1/2023 -
Streaming deep dive with M&C Saatchi's Guillaume Lelait: CTV growth, leaders, ads, and future
Publicado: 4/1/2023 -
Growth hacking web3: "a beautiful moment of a bear market"
Publicado: 18/11/2022 -
Doubling retention to grow faster: Storyly VP Daniele Di Nunzio
Publicado: 7/11/2022 -
SKAdNetwork 4: introduction, overview, questions answered
Publicado: 1/11/2022 -
Unity's gaming report: Pong, multiplayer monetization, & ironSource with Unity CEO John Riccitiello
Publicado: 14/10/2022 -
Creatives FTW: the evolution of playable ads
Publicado: 5/10/2022 -
Beyond the install: Redefining mobile growth measurement with Apptopia & Digital Turbine
Publicado: 14/9/2022 -
Contextual targeting and advertising: how good can it get?
Publicado: 8/8/2022 -
Optimized Conversion Models for SKAdNetwork: up to 60% better
Publicado: 2/8/2022 -
Why did Unity buy ironSource? We chat with Unity CEO John Riccitiello
Publicado: 14/7/2022
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.