Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
623 Episodo
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Pricing Table Topics: 7 of Clubs – Help the Buyer Understand the Value of Solving their Problem
Publicado: 5/4/2023 -
How Machine Learning and AI Can Help You Make Efficient Pricing Decisions with Alex Galkin
Publicado: 3/4/2023 -
Pricing Table Topics: 7 of Hearts – Value Propositions Are General, Selling Value Is Specific
Publicado: 31/3/2023 -
Blogcast: Lessons from the Library
Publicado: 29/3/2023 -
Value Bread Blues? How to Announce Price Increases with Casey Brown
Publicado: 27/3/2023 -
Pricing Table Topics: 7 of Spades – The Biggest Opportunity to Influence a Sale
Publicado: 24/3/2023 -
Blogcast: AMC Changes Pricing, FINALLY
Publicado: 22/3/2023 -
Agile Pricing: Why it Matters, Solving Usage-Based Pricing Challenges with Griff Parry
Publicado: 20/3/2023 -
Blogcast: A Price Signaling Example?
Publicado: 17/3/2023 -
Pricing Table Topics: 8 of Diamonds – Some Buyers Only Consider One Alternative Even in Competitive Markets
Publicado: 15/3/2023 -
Brand Value for Big Sales: Insights from Satish Dharmarajan
Publicado: 13/3/2023 -
Blogcast: Evaluating a Pricing Strategy
Publicado: 10/3/2023 -
Pricing Table Topics: 8 of Clubs – Buyers Who Buy without Considering Competitive Alternatives
Publicado: 8/3/2023 -
The Secret to Selling Solutions, Not Just Product Features with Johnny Cheng
Publicado: 6/3/2023 -
Blogcast: Transitioning to Selling Subscriptions
Publicado: 3/3/2023 -
Pricing Table Topics: 8 of Hearts – Buyer Wants Help with a Business Case
Publicado: 1/3/2023 -
Pricing to Scale: 4-Step Strategic Framework for Business Success with Ajit Ghuman
Publicado: 27/2/2023 -
Blogcast: Another Ridiculous Fee
Publicado: 24/2/2023 -
Pricing Table Topics: 8 of Spades – Buyers on a Trust Journey are Not Price Sensitive
Publicado: 22/2/2023 -
Pricing and Packaging: The Ultimate Guide in Getting Your Price Right with Dan Balcauski
Publicado: 20/2/2023
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.