Impact Pricing
Un pódcast de Mark Stiving, Ph.D.
623 Episodo
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Blogcast #73: Training Salespeople
Publicado: 23/9/2022 -
Memecast #76: King of Spades: The Most Profitable Pricing Strategy
Publicado: 21/9/2022 -
How Airlines, Hotels, and Cruises Price their Services with Dinaz Zaq
Publicado: 19/9/2022 -
Blogcast #72: Discovered Value
Publicado: 16/9/2022 -
Memecast #75: Ace of Diamonds: Banish the Word 'Commodity'
Publicado: 14/9/2022 -
How Pricing in the Broadcast Advertising Industry Works with Dominick Latorre
Publicado: 12/9/2022 -
Blogcast #71: Perfect Pricing
Publicado: 9/9/2022 -
Memecast #74: Ace of Clubs: 'Nobody Cares about Your Product'
Publicado: 7/9/2022 -
The How-To’s of Utilizing Usage-Based Pricing and Discussion of Subscription Pricing Problems with Marcos Rivera
Publicado: 5/9/2022 -
Blogcast #70: Pricing Table Topics
Publicado: 2/9/2022 -
Memecast #73: Ace of Hearts: Win Rates and Average Selling Price
Publicado: 31/8/2022 -
Special Episode: 2 Pricing Professionals Debate
Publicado: 29/8/2022 -
Blogcast #69: Subscribe to Heated Seats in a BMW
Publicado: 26/8/2022 -
Memecast #72: Ace of Spades: Stacking the Deck in Your Favor by Increasing Customer Perceived Value
Publicado: 24/8/2022 -
Price Execution, Not Price Optimization with Flintfox CEO, John Moss
Publicado: 22/8/2022 -
Blogcast #68: Ballet, Football, Pricing and Sales
Publicado: 19/8/2022 -
Memecast #71: Select KPIs
Publicado: 17/8/2022 -
How to Package Your Services and Price for Value with Gabriel Dabi-Schwebel
Publicado: 15/8/2022 -
Blogcast #67: A Good Case for Cost-plus Pricing
Publicado: 12/8/2022 -
Memecast #70: Start with Your Goal
Publicado: 10/8/2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.